Corporate Web TV is an innovative tool for sharing video content on a large scale. This broadcasting channel allows you to stand out on the internet by offering a high-quality communication format suitable for all types of programs. Using Web TV can boost your brand's visibility by differentiating from competitors.
Indeed, Web TV is advantageous due to its format: video, highly favored by search engines, will enhance your online SEO! In this article, Kalyzée invites you to discover how to set up a Web TV, depending on your budget.
Venturing into video creation can seem complex, especially for novices. However, this format is increasingly significant on the internet and cannot be overlooked.
Regarding the capture and broadcasting of Web TV, two options are to be considered, depending on the budget and HR resources of the company.
Many companies offer to rent fully equipped TV studios for a few hours or by the day across France. Your speakers go there and can benefit from all the audiovisual equipment and editing and broadcasting services that may be included (or not) in the offer.
This first option is advantageous if you have a comfortable budget (count several thousand euros per broadcast). Indeed, the production company takes care of everything and ensures a professional output without effort.
Rental costs vary according to several factors, such as the size of the studio, the devices and equipment provided, the level of support, and the number of technicians required. To give you an estimate, renting a standard studio for a day, including 3 to 4 technicians, usually ranges between €2000 (excluding VAT) and €5000 (excluding VAT). It is also possible to add additional services, such as the production of a short report within your company. For the preparation and editing of these additional videos, prices fluctuate between €800 (excluding VAT) and €1600 (excluding VAT), depending on the location and duration of the filming.
If this option is most suited for your company to create a Web TV, discover now the TV studios available for rent in your region.
Creating an in-house filming set can seem complex at first glance. However, regularly renting a studio can become a real financial drain. Moreover, there are now many dedicated solutions that simplify the capture and broadcasting for sector novices. Later in this article, we will present the professional Web TV studio Kast, which can be set up in just 5 minutes.
Creating a Web TV studio without an audiovisual team and directly in your company is not so complicated thanks to the mobile Web TV studio Kast.
All-in-one Web TV packs are designed to make video capture simple and intuitive, regardless of the team's audiovisual inclinations. Admittedly, it requires more internal work: in addition to the speakers, count on one to two additional people for writing the topics and ensuring the smooth running of the shootings and live broadcasts. In terms of production costs, expect an initial investment between €2000 and €4000, quickly amortized over the course of Web TV captures.
The Kalyzée company Web TV studio is an all-in-one audiovisual control room, embedded in a camera: the Kast Revolt camera. Coupled with its high-end audiovisual accessories, the Kast mobile studio packs are perfectly suited for the capture of professional Web TVs.
Kast Mobile Web TV Pack
Indeed, the Kast Revolt camera is the only camera in the world to integrate its own audiovisual control room. The Kast studio kits allow filming and broadcasting all types of video capsules, courses, training sessions, MOOCs, Web TV... without any technical skills.
Once installed on its tripod, simply connect the camera to a network socket to broadcast your Web TV live on all platforms: YouTube, Vimeo, Twitch, and many others...
Forget about mixers, managing complex audiovisual systems, sound issues, and other live broadcasting inconveniences. The Kast control room is operated from the Kast Remote tablet app. From the iPad (included in the Web TV pack), record, broadcast, edit, superimpose yourself on backgrounds, manage sound and even a second video stream, all from a single, complete, and intuitive interface.
The Kast web TV studio is equipped with unique features perfectly suited for professional broadcasts.
Energize your web TV by adding a second video stream. Whether it's to display a presentation or an alternative camera view, Kast handles everything. Simply connect the second stream via HDMI and switch between the streams live with Kast Remote.
Our professional Web TV Studio includes a portable green screen for flawless overlays. Switching from capture mode to studio mode is instantaneous, without requiring chromakey skills, thanks to Kast.
With Kast Remote, broadcast live on all platforms supporting live streaming via RTMP. Simply copy and paste the stream key into the app, and your broadcast is launched.
The Kast camera automatically records your videos for later publication in Full HD, ensuring optimal quality regardless of bandwidth. This ensures that your replays are qualitative and professional.
Kast allows you to manage two simultaneous video streams, with four predefined layouts. Also, add your logo and a custom graphic interface for Web TVs that reflect your company's image.
Feel free to browse our other dedicated resources such as the complete guide to creating your Web TV (only available in french), or some ideas for creating a high school Web TV. Finally, to install a Web TV streaming studio in your premises, contact us for a customized quote!
